HVAC Tips
Category: Marketing
Bart’s Growing Success with HomeAdvisor
This business tip comes from Bart Palmer of Robert’s Heating & Air, Inc. He talks the importance of building a marketing plan and tracking leads. Bart ...
With Great Customer Service Comes Great Customer Sales
Today’s business tip comes out of an article in the HVACR Business magazine. When looking at customer service, being adequate is just not good enough to stand up against your competition. The most shared reviews and experience tend to be negative ones, so what is your company doing to focus on the positive?
Why Should I Hire You?
If I called your company today and asked why I should hire you over your competition, what would you tell me?
How to Sell High Efficiency Furnaces – Even with Low Gas Prices
The News, contractor magazine took a look at how lower gas prices are effecting the ROI of a condensing furnace. They found that while customers are still interested in high-end furnaces, contractors tend to sell based on improving comfort and air quality, rather than focusing on energy savings. What is your company doing to show the home comfort benefits a variable-speed two-stage furnace can provide?
Ways to WOW Your Customers – part 4
We’re back this week to share more simple ways to wow your customers. Did you know that the top 3 most popular promotions reported by HVAC replacement buyers include rebates, free clean & checks for a limited time, and free warranties?
Ways to WOW Your Customers – part 3
Did you know that only 18% of HVAC contractors ask customers about their allergies and issues with dust?
Ways to WOW Your Customers – part 2
According to the American Home Comfort Study, only 45% of homeowners said that their HVAC contractor made them feel comfortable about letting a stranger ...